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vision + leadership for the nonprofit sector
strategy
HJC is a one-stop consulting service covering our prime areas of expertise in fundraising, and new media communications. We pride ourselves in being practitioners as well as analysts and we can help your organization from start to finish, and from broad strategic focus right down to day-to-day operations.

We have worked with many organizations of all shapes and sizes, across North and South America, Europe, Africa and Australia/New Zealand. We bring this global focus to our work with every client, using the best practices and learning of many organizations' experiences. Our team of consultants encompasses a wide range of skills, experience and expertise, ready to help you organization improve results and work to fulfill your mission and mandate.


Internet Consulting
Our core Internet consulting services helps clients develop their vision and set realistic expectations for their web site and email communications. We offers four services: Web site Review, Internet-Readiness Audit, and Webmaster Training.

Web site Review
Is your web site doing everything it can to further the mission of your organization?
HJC will facilitate a one-day strategy session with key personnel to evaluate the effectiveness of your current site for volunteers, visitors, supporters, staff and board, and to develop a plan to re-focus and re-invigorate your web site to better serve your current and future needs. The review covers four key components of effective nonprofit web sites: online strategy; design and messaging; servicing specific user groups; and technical assessment.

'Internet-readiness' Audit
Is your organization prepared to use the Internet effectively?
HJC will research your organization's internet-related skills and expertise, from web site management to daily administration in order to help you maximize your human and technical resources. Our audit includes identifying and conducting interviews with stakeholders, gathering data, analyzing results and preparing a final document with key recommendations.

Web-master Training
Do you have the skills to maintain and develop your web site?
HJC can conduct a training session in Macromedia Dreamweaver MX or other internet editing programs to give your staff the skills to manage your web site. Our half and full-day training sessions are usually done on-site, and are done using your own web site, focusing on the specific tasks that your web staff need to carry out to keep your web site up to date. We also provide a reference manual detailing file naming conventions, templates, library items, styles, and any programming issues with which your web staff will have to be familiar.


Fundraising and Friendraising Consulting
HJC employs the talents of industry-leading experts in the field of fundraising and friendraising to provide your organization with the best analysis and learning possible.

HJC's expertise in innovative fundraising encompasses all forms of communication and delivery methods to focus on building effective relationships with your supporter base, and increase your fundraising results. HJC offers various fundraising/friendraising services:

Integrated Fundraising Review
Are your online and offline fundraising activities working together to maximize your results?
HJC will review your current online and offline fundraising programs in the light of the latest best practices in integrated fundraising and develop a report with concrete recommendations for your web site, email, direct mail, print media, telephone and face-to-face fundraising campaigns to best coordinate messaging and increase response rates for all your fundraising activities - both online and offline.

Direct Response
HJC offers three direct creative services: Rapid-Service, Hot-House Audit and Direct Mail Package Creative. (see the Fundraising section below for details of our Direct Response services)

Legacy Giving
Legacy Innovation© is designed to generate bequests, expectancies and prospects that can be stewarded and cultivated for years to come - for the approximate cost of a planned giving officer's salary and benefits for one year. Legacy Innovation© is a logical, systematic program that can be easily learned and quickly implemented. It also takes into account that staff time is limited for any new endeavour and this program is there to provide outside assistance to ensure that the program is success.

 

 

HJC
Hewitt and Johnston Consultants

215 spadina avenue, suite 510, toronto, ontario, canada m5t 2c7
tel: 416-588-7780
fax: 416-588-7156
email: info@hjcnewmedia.com

©2009 HJC